https://youtu.be/o_7XarmoDIw?si=RuoK5bdlNZa2Svxk
3:28 Amazon ends up paying $150 per seized item to deter counterfeiters.
4:37 customers have a harder time detecting if his are counterfeit with online shopping because they can't see and touch them; clues are recently-launched sellers, and fewer reviews.
6:46 the landscape changed in 2024 when a judge ruled that Amazon can't be "hands-off" when a product is fake, but has to take some of the blame, and recall defective goods.
8:38 Amazon covers the cost of investigation and lawsuits, empowering small businesses to take on counterfeiters they wouldn't otherwise be able to tackle, financially.
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