I found this really intriguing to watch, probably because I lived through it all.
Watch the meteoric rise and domination of
1:07 eBay in 1999
1:43 Google in 2001
3:27 YouTube arrives 2006
3:32 Google takes the top spot and stays there, 2006
3:53 Facebook in 2007
6:02 Instagram 2013
Also, notice how numbers don't really decrease as they drop in ranking, they stay the same while the leaders rise exponentially. Yahoo goes from 5M at its peak down to just 3M at the end, while Google grows ten-fold. Also, I was surprised to see Amazon drop off the top ten websites in Jan 2017 @ 7:08.
In a related video, this is how Google dominated email: simply by offering search capability, and free storage. They actually launched Gmail with no "delete email" capability to prove their point and change culture.
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